Market briefs · Mass Tort Ad Agency

Mass tort market briefs

A brief covers one tort the way a firm evaluating entry would want it covered: where the litigation actually stands, what has to be documented before a claim signs, what it costs to acquire, and what would have to go wrong for the inventory to be worth nothing.

Figures computed Oct 22, 2026 08:06 UTC · Index reviewed Oct 22, 2026

TortPending federal casesNext dated event
Social media addiction
Post-bellwether. Appeal dismissed. Value unresolved.
MDL 3047
2,893
+229 in 30d
Nothing scheduled
Hair relaxer
Pre-Daubert + first state AG enforcement action
MDL 3060
11,877
+173/mo
Nov 16, 2026
Daubert and summary judgment motions due
TVM
No MDL on file. Statute posture is the gate.
—
Nothing scheduled
Taco Bell
No MDL. Pre-consolidation, no docket on file.
—
Nothing scheduled
Pending actions from JPML reports. The next dated event is the soonest scheduled item on that docket — a trial date, a briefing deadline, a disclosure cutoff. Scheduled dates move; confirm anything you intend to rely on against the docket.

Acquisition cost is not on this page. Live cost per lead and cost per signed case for these torts and ten others sit on Market Data, which is the canonical source for those numbers. Each brief below carries the figures for its own tort alongside the campaign count behind them.

01What a brief is for

The cost of a signed case is the easy half of an entry decision. The hard half is whether the tort is worth entering at all, and that turns on things a benchmark table cannot show: how close the litigation is to establishing a case value, what has to be documented before a claim is signable, and what specifically would have to go wrong for the inventory to be worth nothing.

Each brief covers one tort on those terms — docket posture, qualification standard, and a plainly stated risk section. Where the honest answer is that it depends on a firm's risk appetite, the brief says so rather than manufacturing a recommendation.

02The briefs

Social media addiction: what a signed case costs, and where the docket stands

The Ninth Circuit dismissed the platforms' appeal on August 11, 2026, allowing roughly 2,400 addiction-design lawsuits against Meta, Google, and TikTok to proceed before Judge Yvonne Gonzalez Rogers. MDL 3047 (N.D. Cal.) · JCCP 5255 (LA Superior)

Hair relaxer: what a signed case costs, and the November ruling that decides the tort

Arizona AG filed the first state enforcement action against L'Oréal over alleged hair relaxer cancer concealment, adding a parallel government track to MDL 3060 ahead of the November 2026 Daubert ruling. MDL 3060 (N.D. Ill.) · Judge Mary M. Rowland

TVM: what a signed case costs, and whether late-arriving claims are still signable

Mature mesh-injury tort with sub-$1,000 signed-case economics; statute posture and product ID are the gating questions. No federal MDL on file. State-court and individual filing posture.

Taco Bell: what a signed case costs, and whether the demand is ahead of the docket

High-volume, low-cost Taco Bell inventory with no MDL and no docket record on file — early-stage demand that firms enter on their own claim theory. Multi-state; no federal consolidation.

MTAA builds and operates the campaigns behind these numbers for plaintiff firms. If you are evaluating entry into any of these torts, the useful next step is a look at current inventory and delivery capacity in your states — start there.