LIVE MULTI-STATE

Birth Injury — IL / AZ / PA

Cost per Lead (30d)
$143.20

Updated 17 hours ago · Trailing 30-day window

30d Spend
$482.3K
Aggregate across 3 qualifying campaigns.
30d Leads
3,368
Total leads in trailing 30 days.
CPSC (30d)
Not reported
Signed retainer counts for this tort are not publicly disclosed.

Trend

Trailing 7 days
Spend$124.9K
Leads659
CPL$189.57
Trailing 30 days
Spend$482.3K
Leads3,368
CPL$143.20

State breakdown

This is a state-specific tort. Per-state performance over the trailing 30 days. Equal-share apportionment is used when campaigns target multiple states.

StateSpendLeadsCPL
AZ$186.4K1,074$173.59
IL$186.4K1,074$173.59
PA$109.4K1,220$89.68

How this is computed

  • Inclusion floor: Each campaign must spend ≥$5,000 in the trailing 30 days to be included.
  • CPL: Total ad spend ÷ total leads across qualifying campaigns.
  • CPSC: (Total ad spend + $100 per signed × signed retainers) ÷ signed retainers. Reported only when ≥3 signed retainers in window.
  • Data window: Trailing 30 days; updated nightly.
  • Anonymization: Tort-level only. No individual firms, accounts, or campaigns are disclosed.

Full methodology →