Mass Tort Ad Agency — Facebook & Instagram Advertising for Plaintiff Law Firms Since 2015

How a Mass Tort Facebook Campaign Works

Audience & Targeting Strategy

We build each campaign around the tort's qualification criteria, using Meta's advertising tools to reach the demographics and behaviors that match likely claimants. Every tort runs on its own trained pixel, so audience optimization compounds — a firm joining an active tort inherits the lead-capture and signed-retainer learning already accumulated on that pixel across participating firms.

Creative & Compliance Approval

Before a dollar is spent, every ad creative and landing page is reviewed and approved in writing by the law firm of record, so all advertising complies with the firm's state-bar attorney-advertising rules. As a Meta Business Partner, our team produces creative in-house and routes it through firm approval rather than subcontracting to white-label vendors.

Claimant Qualification via CloudIntake

Qualified responders flow into CloudIntake, our in-house intake operation, where custom scripts written to your tort's criteria screen each claimant. Claimants self-report against the qualification gate, e-sign retainers directly when they qualify, and route into the firm's CRM — with sensitive, trauma-informed torts handled phone-first.

Reporting & Chain of Custody

Every lead carries chain-of-custody documentation: the originating ad, the consent capture, and the qualification path. Firms own their ad account, pixel, creative, and claimant data throughout, and receive daily reporting on spend, leads, and signed retainers.

Mass Tort Campaigns We Currently Run

MTAA currently runs active mass tort campaigns across the claims below. We also help originate new mass torts from concept through scale.

• Social Media Addiction — Plaintiffs ages 9–25 with documented platform-linked harm (depression, eating disorders, self-harm) who used the named platforms before 18. Active intake.
• Video Game Addiction — Plaintiffs ages 9–25 with Internet Gaming Disorder or related diagnoses and depression or anxiety tied to gaming. Active intake.
• Sports Betting Addiction — Plaintiffs ages 9–25 with documented gambling addiction and financial harm where betting-app use began before 18. Active intake.
• Roblox & Discord Sexual Abuse — Minors sexually abused or exploited through platform design and inadequate moderation. Trauma-informed, phone-first intake. Active intake.
• Church & Institutional Sexual Abuse — Survivors abused as minors by adults in positions of trust at churches, schools, and youth organizations. Phone-first intake. Active intake.
• Transvaginal Mesh — Women who required revision surgery within roughly the last four years tied to a previously implanted mesh device. Active intake.
• Ethylene Oxide (EtO) — People within about four miles of a sterilization facility who developed breast cancer, non-Hodgkin lymphoma, or other blood cancers. Active in specific geographic zones.
• PFAS / Contaminated Water — Plaintiffs with kidney, testicular, or liver cancer who lived in areas with documented PFAS contamination. Active intake.

How Mass Tort Ad Agency Pricing Works

Mass Tort Ad Agency charges on a transparent cost-plus-15% model. Clients pay the actual Meta ad spend at cost plus a flat 15% management fee — itemized on every invoice — with no per-case markups, no cost-per-case pricing, and no lead resale fees. A $1,000 one-time setup applies per tort, and CloudIntake qualification is billed at $100 per signed retainer. The firm owns its ad account, pixel, creative, and claimant data throughout and after the engagement.