Taco Bell
Cost per Lead (30d)
$2.17
30d Spend
$9.1K
Aggregate across 1 qualifying campaign.
30d Leads
4,191
Total leads in trailing 30 days.
CPSC (30d)
Pending
CPSC published once ≥3 signed retainers accumulate in the window.
Trend
Trailing 7 days
Spend$2.4K
Leads995
CPL$2.45
Trailing 30 days
Spend$9.1K
Leads4,191
CPL$2.17
State breakdown
This is a state-specific tort. Per-state performance over the trailing 30 days. Equal-share apportionment is used when campaigns target multiple states.
| State | Spend | Leads | CPL | CPSC |
|---|---|---|---|---|
| IL | $1K | 465.667 | $2.17 | — |
| IN | $1K | 465.667 | $2.17 | — |
| KS | $1K | 465.667 | $2.17 | — |
| KY | $1K | 465.667 | $2.17 | — |
| MI | $1K | 465.667 | $2.17 | — |
| OH | $1K | 465.667 | $2.17 | — |
| OK | $1K | 465.667 | $2.17 | — |
| PA | $1K | 465.667 | $2.17 | — |
| WV | $1K | 465.667 | $2.17 | — |
How this is computed
- Inclusion floor: Each campaign must spend ≥$5,000 in the trailing 30 days to be included.
- CPL: Total ad spend ÷ total leads across qualifying campaigns.
- CPSC: (Total ad spend + $100 per signed × signed retainers) ÷ signed retainers. Reported only when ≥3 signed retainers in window.
- Data window: Trailing 30 days; updated nightly.
- Anonymization: Tort-level only. No individual firms, accounts, or campaigns are disclosed.