Intake · Mass Tort Glossary
An automated sequence of email and SMS touchpoints delivered to prospects or existing clients over time to drive conversion or re-engagement. In the mass tort context, drip campaigns are most commonly deployed against a law firm's existing client database to identify clients who may qualify for new tort campaigns.
Mass Tort Ad Agency manages claimant-acquisition campaigns built on the concepts in this glossary — transparent cost-plus-15% pricing, in-house CloudIntake qualification, and chain-of-custody on every signed retainer. See the torts we run or book a strategy call.
This glossary is compiled by Mass Tort Ad Agency from 15 years and $250M+ in plaintiff Meta ad spend. Browse the full reference or talk to our team.
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