Intel · Mass Tort Glossary
A proprietary 0–100 composite investment signal developed by Jacob Malherbe at Mass Tort Ad Agency for evaluating mass tort campaign viability. The score aggregates four weighted dimensions: Scientific Causation (25%), Litigation Maturity (30%), Intake Viability (25%), and Timeline (20%). A Jacob Score above 70 indicates an actionable entry window; below 40 indicates pre-litigation or over-saturated conditions.
Mass Tort Ad Agency manages claimant-acquisition campaigns built on the concepts in this glossary — transparent cost-plus-15% pricing, in-house CloudIntake qualification, and chain-of-custody on every signed retainer. See the torts we run or book a strategy call.
This glossary is compiled by Mass Tort Ad Agency from 15 years and $250M+ in plaintiff Meta ad spend. Browse the full reference or talk to our team.
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