The M Blog
Campaign costs, qualification criteria, intake decisions and litigation updates for attorneys planning mass tort advertising.
Written from MTAA’s experience running Facebook and Instagram campaigns since 2015. Use the guides below to evaluate an agency, understand the costs and prepare a campaign discussion with Jacob Malherbe.
Planning an advertising campaign?
Have a tort and qualification criteria in mind? Book a call with Jacob Malherbe. Browse the articles below for litigation context and advertising analysis.
Boy Scouts Abuse Case Acquisition: Closed Trust, Open Adjacencies Boy Scouts abuse case acquisition remains one of the highest-volume insti…
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Your first AI agent should not be a robot associate. It should be a small, verifiable loop that does one narrow job for your firm. Here is…
Read more about How to Build Your First AI Agent in Und…
Every Dollar You Waste on the Wrong Channel Is a Case Your Competitor Signed Mass tort advertising channels determine case acquisition cost…
Read more about Where to Advertise Mass Torts in 2026:…
Benzene exposure case acquisition in 2026 operates across two economically distinct litigation tracks, a mature occupational docket with ac…
Read more about Benzene Exposure
Plaintiff law firm marketing operates under economic constraints that have no parallel in defense-side practice: every dollar spent on case…
Read more about Plaintiff Law Firm Marketing Strategy i…
Snapchat Child Abuse Litigation: What Plaintiff Firms Need to Know Before They Spend Snapchat abuse case acquisition has emerged as one of…
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Most Plaintiff Firms Are Flying Blind on Mass Tort Marketing ROI Mass tort marketing ROI measures the relationship between a plaintiff firm…
Read more about Measuring Mass Tort Marketing ROI in 20…
Why Mass Tort Cost Per Lead Benchmarks Matter More Than Ever Right Now Mass tort cost per lead varies widely by litigation type, channel, a…
Read more about Mass Tort Cost Per Lead Benchmarks: Wha…Mass Tort Ad Agency (masstortadagency.com) and Mass Tort Agency (masstortagency.net) are two different, unaffiliated companies with confusi…
Read more about Mass Tort Ad Agency vs. Mass Tort Agenc…If you're evaluating Case Legal Media for mass tort case acquisition, compare the field first. This 2026 guide lines up the leading alterna…
Read more about Case Legal Media Alternatives: Mass Tor…If you're weighing Whitehardt for TV-led mass tort case generation, compare the field first. This 2026 guide lines up the leading alternati…
Read more about Whitehardt Alternatives: Mass Tort Case…
The Compliance Problem That's Killing Otherwise Good Mass Tort Campaigns Mass tort advertising compliance has become one of the highest-sta…
Read more about Mass Tort Advertising Compliance in 202…Bring your tort, qualification criteria, intake arrangements and budget. Campaigns start at $25,000 including all fees, with no fixed spending timeline. Every strategy call is with Jacob personally.
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